Nature Positive Business Model Canvas

You want to scale the nature impact of your corporate, NGO, start-up? I designed this canvas for you. Check SPAM after submitting in case you don't get it right away.

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💡 IN DETAIL

Why I built it:​
The original Business Model Canvas, designed by Alexander Osterwalder, is one of the greatest tools ever created. The reason it's taught at every business school. But it has 2 huge flaws.

1) It ignores the existence of nature & that all businesses depend on nature.

2) It maximizes profit, instead of positive impact.

So we gave it a wild update.
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​What it does:​
It lets you reflect in minutes on where your nature venture is currently blocked & how to boost nature impact.

Which customer segment has the biggest impact?

Are you not clear on your value proposition?

How do you measure your nature impact?

Do you suck at generating revenue?

How much money does nature get?

Or it helps you run new wild ideas through the framework & see if they are worth building.
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​How it works:​
Simply download the PDF. Answer the questions & fill in the boxes. (Also great to put on a wall & work with post its). You can spend 15 minutes on this, as well as 2h. Makes it so great. You decide about the level of detail.
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​Who it's for:​
Aspiring ecopreneurs:

Use it to check if your wild idea has the potential to fly

Ecopreneurs with their own nature venture:

Use it to see what's currently blocking you from scaling your impact

Corporates on their Nature journey:

It's nice that you are donating money. But to create real change, you need to bring nature into your business model.
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​Cost?​
Your e-mail. No money, because nature needs your actions, not your credit card.